5 Social Media Marketing 'Fails' to Avoid

Social media marketing is the new “it” thing that all agencies and companies are getting into.

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5 New Facebook Updates And Tests Spotted This Week

Whenever there is an update to Facebook’s layout, it does not sit all that well with the social media site’s users.

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5 Exciting Changes Coming to LinkedIn

LinkedIn has long been considered an excellent way for people to connect with one another and find jobs that would not have been otherwise available.

Read more
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The Making of Music


Many people seem to think that being a DJ is merely mixing up a few songs just using some application or software and then tweaking the sound levels to make a few songs or a playlist, however nothing could be further from the truth. Being a DJ does not mean just taking any two songs that you like and putting them in an app together to make a song; it takes a lot of experience and a lot of practice to become a good DJ, and there are a lot of different types of DJs too.

You might be in to the night club scene, you might work on the radio, you might do outdoor parties, or you might just do weddings. There are many different types of DJs and all of them require a different type of skill set to be able to pull off a certain style. The one common thing between all these DJs is that they all use a DJ mixer to create and play their songs. After having a DJ mixer you need to get the required components to make sure that the mixer suits your style, your needs, and the job you are going to be playing.

To do all of that efficiently, you need to ask the question, ‘how does a DJ mixer work?’ so that you can get started. The way a DJ mixer mixes songs together is by creating channels that allow the sound created on the decks to go to the mixer to merge the sounds according to the various settings that the DJ has set up. A basic mixer will have around two sources for sound that can be merged, mostly vinyl spinners, but more elaborate mixers also exist that can let you add more sound sources to the deck.

The Dangers of Asbestos


Asbestos, though highly dangerous, is still found to be in many buildings still inhibited by the general public. A large population of the world still lives in building dating back to the 1800s. Some of these buildings have never been renovated or check for disease causing factors.Even if majority of the population is aware of the risk of living in these buildings, they are stricken with the choice of either living homeless or in toxicity. Many governments of the world are aware of the risks of mesothelioma which is caused by exposure to asbestos undeniably used in the construction of old buildings.

Even today majority of the population is still exposed to this dangerous mineral but is not sure how to get rid of it. Asbestos removal is a highly recommended to be under strict professional circumstances and under high levels of quality removal.It is a job that shouldn’t even be attempted personally or taken lightly. This is why companies like SERS perform extensive surveys to locate materials that may contain asbestos content. They also perform removal of it with their highly specialized professionals.

Several countries of the world have banned the use of asbestos. These countries also trust companies like SERS to perform surveys if important building to make them safe for human use. The risk of mesothelioma is not something to be taken lightly and most governments do try to do everything in their power to prevent it.The removal of asbestos should never be done without professional help. Products containing asbestos are deemed to be miles away from civilization. Wars veterans go through extensive medical surveys to be deemed rid of the deadly mineral. Surveys are being done in many parts of the world to make them asbestos free.

The Benefits of a Pool in Your Backyard

Home Improvement

If you are trying to think of ways to renovate your home, perhaps the renovation you should be looking into most seriously is getting a pool installed. There are two main reasons why this would make a lot of sense.

To start off with, a pool would offer numerous benefits in terms of property value. A house that has a pool in it would be worth a great deal more than one that has a regular backyard, and it should also be noted that such a house would get sold much more quickly as well. All in all, you have a pretty good reason for wanting to get a pool installed from a financial perspective.

Additionally, if you don’t intend to sell your house any time soon, getting a pool installed offers unique benefits in terms of family enjoyment. Your kids would be able to splash around in the pool whenever they feel the need to have a good time, and it would be particularly useful in the summer when everyone would need a nice, cool pool to swim in to cool off. Not to mention the amazing exercise that swimming provides, exercise that you can take part in at any time in order to help yourself stay fit.

If you are worried about the cost of getting a pool installed, you can just buy one and install it yourself. If you stay up to date you would know about Total Plant Hire, a company that offers excavation equipment as well as other tools related to construction on a rental basis. You can simply get the equipment you are going to need to install your pool from this company and handle all of it yourself just as any real man would!

5 Exciting Changes Coming to LinkedIn


LinkedIn has long been considered an excellent way for people to connect with one another and find jobs that would not have been otherwise available. There are five changes coming to the service that are quite exciting, they offer you the chance to completely change your profile and improve your chances of finding gainful employment.

Here are the five changes LinkedIn is implementing:

  • Multiple Photo Attachment Options

If you wanted to post pictures to LinkedIn before you would have had to make several posts because you could not add multiple pictures to a single post. Now, LinkedIn has updated its platform and made it a great deal easier for you to attach photos to your posts. You now have the option to attach multiple pictures to your post which will help make the platform easier for you to use and can make your posts a great deal neater than they were before.

  • Record And Post Videos Directly to LinkedIn

Another extremely useful feature you would be able to use is recording videos by tapping a single button in LinkedIn and then posting said videos to LinkedIn directly. This is very useful because it can allow you to create a streamlined production process if you regular post videos to your LinkedIn profile. Now that videos can be posted directly, perhaps we can see LinkedIn include a live video feature similar to Facebook sometime in the future!

  • Share LinkedIn Articles Outside The Platform

Before when you shared a long form article that you had written on LinkedIn, only people that had a LinkedIn account would have been able to read it. What’s more is that people that wanted to read it would have to log in to their LinkedIn accounts before accessing it. This was highly inconvenient, so many people are going to be glad that LinkedIn has done away with this feature entirely. Now you can post things to LinkedIn and share them in other locations, people would be able to read them regardless of whether or not they have a LinkedIn account.

  • Share Raw Drafts

Another change that is being made to the long form posts is that you can publish drafts that other people would be able to edit. This would make work conducted within a team dynamic much easier to complete because you would be able to post the project and have your teammates make corrections or suggestions wherever they see fit.

  • Turn Off Comments

One really annoying aspect of LinkedIn was the fact that you could not get rid of spammers. On the contrary, when someone started to spam your posts you would no choice but to delete their comments one by one. Now you can start to delete comments as and when you see them. This would make LinkedIn a much healthier place for you to share things, as you would have much greater control of your profile and posts overall.

5 New Facebook Updates And Tests Spotted This Week


Whenever there is an update to Facebook’s layout, it does not sit all that well with the social media site’s users. However, the recent updates have been made a lot more warmly, possibly because people are starting to realize that Facebook is going to do whatever it wants regardless of their feelings about it and besides, the vast majority of these changes work quite well in the long term. There are five major changes that have been made this week.

Facebook has been pushing the group feature quite a bit for the past couple of years which has resulted in a large influx of groups all of which are pretty useful in one way or another. The great thing about these groups is that Facebook has just made them even better. Now that the groups are an accepted part of the Facebook community, the social media platform has made it easier to see who the admin of a group is by adding badges to their names. Hence, you will always be able to see the admin of each group with ease.

Another change that Facebook made to the groups was by making it easier to link pages to said groups. If there is a group that has a page related to it, these two entities can be linked by the admin. Now, the linked pages can become even more prominent because an admin would be able to send like invites to all of the members of the linked groups. This can really help pages improve their traction in the early stages of their existence.

Outside of the group related updates that Facebook has offered, we have started seeing reactive text pop up here and there. This reactive text involves a phrase that, when posted, changes to specific color and reacts when you click on it. For example, if you post a comment that says “congratulations” or any variation of the term such as “congrats”, the text would turn red and you would be able to click on it to see a burst of balloons! The great thing is that this feature would apply on a number of other types of words as well, including words in other languages. This would further Facebook’s trend of being as globally accessible as possible.

A long awaited update that many are going to be happy about is the Facebook update that improves translations. Facebook translations have been almost comically bad, but now they have improved quite a bit. It is important to consider the impact this will have on Facebook’s accessibility.

Finally, Facebook has further improved its business accessibility by giving you the ability to tag products in your posts. These products can be really prominent in your posts if you add a picture or the like. This is a boon for businesses based on Facebook, and many of them would be able to improve their revenue stream thanks to this update.

5 Social Media Marketing ‘Fails’ to Avoid


Social media marketing is the new “it” thing that all agencies and companies are getting into. In a way it represents the future of marketing in general, because social media is going to remain a very important part of our lives after all. However, the nascent nature of this marketing style has resulted in a lot of people failing to understand some of the subtle nuances behind social media marketing. Here are some mistakes that you should avoid making if you want your social media marketing campaign to be as successful as possible.

The first mistake that a lot of people tend to make is that they automate everything. While it is true that social media marketing relies a lot on algorithms, it is also true that social media users prefer a human touch. If you want your marketing campaign to be truly successful you are going to have to add that human touch, otherwise no one is going to respond to your posts. Automated posts can only get you so far.

Another common mistake is when a business creates a social media profile, usually so that they can get in on the proverbial game, and then end up forgetting to update it as regularly as they should. While it is true that a business should have a profile on as many social media platforms as possible, it is also important to note that not having a social media account is a lot better than having one and not updating it. An empty account reflects poorly on a business, so if you want to be able to make the most of your marketing campaign you need to only open those accounts that you would be regularly updating. This way you would be able to avoid awkward situations where people would find your accounts only to see that they are devoid of posts.

You should also avoid treating social media marketing like other kinds of marketing. With other kinds of marketing you need to always be on the hunt for a sale, but with social media you are going to have to take a much more nuanced approach. You will have to make posts that engage with your audience, create content that is not just trying to sell them something but is trying to connect with them instead. Always trying to make a sale on social media would result in the alienation of your followers. You should also avoid tagging people in older posts. Reposts are considered faux pas in the world of social media. Avoid them at all costs.

Finally, it is important that you remain nonpartisan on your social media accounts. You might have certain religious or political beliefs but your business should remain neutral if you want it to be as successful as possible. Don’t post anything biased towards any side. Doing so could alienate people that would have otherwise contributed to your revenue stream.